AI STOMP (American Indians STOp smoking by Mobile Phone)
Smoking rates in American Indians are high, leading to poor health outcomes. The AI STOMP study uses motivational text messages to help participants quit smoking. Originally intended for tribal college students in Montana, the study has been expanded to include tribal institutions in the Southwest, Midwest, and Southeast. Recently, the study expanded even further to include people who call state tobacco quit lines. The text messaging module used in this study was adapted from a successful intervention used in New Zealand to help Maori youth (among other groups) quit smoking. By using feedback from focus groups at Montana tribal colleges, the text messages were culturally tailored to be more relevant and effective for American Indian smokers.